I Built an AI Art Business in 16 Minutes (Step-by-Step Guide)

2 Jul 202315:50

TLDRThe video outlines a strategy for generating income by selling AI-generated art, emphasizing the advice of Frankie Shaw. It details a process where high-quality digital art is sourced from Etsy, repurposed for print-on-demand services, and marketed towards a Gen Z audience. The video also discusses the use of Pinterest and Facebook ads for driving sales, with a focus on targeting 18 to 35-year-olds and optimizing for mobile engagement. The presenter shares personal experiences and tips for navigating platforms and emphasizes the importance of testing and adapting the strategy.


  • πŸ’° The video outlines a method to potentially make $105 per day by selling AI art and using print-on-demand services.
  • πŸ–ΌοΈ The strategy involves purchasing high-quality digital art from platforms like Etsy and reselling it on one's own store.
  • πŸš€ The influencer Frankie Shaw is mentioned as a source of inspiration and advice for this business model.
  • πŸ“ˆ The video emphasizes the importance of selecting best-selling digital art to ensure demand and profitability.
  • πŸ›οΈ The process includes using print-on-demand platforms such as Printify to create products like posters and canvases.
  • πŸ’‘ The video provides a step-by-step guide on how to set up the business, from purchasing art to setting up an online store and running ads.
  • 🎯 Targeting is crucial, with recommendations to focus on Gen Z customers aged 18 to 35 using mobile devices.
  • πŸ“… The video suggests starting the advertising campaign on a specific date to avoid immediate budget spend and ensure better ad performance.
  • 🚫 A caution is given about potential legal issues with reselling art, emphasizing the need to avoid items with personal use restrictions.
  • 🌐 The use of Pinterest for advertising is highlighted, with tips on creating effective campaigns and optimizing for conversions.
  • πŸ”„ The video encourages testing and optimization of the business model, including art selection and ad targeting to maximize sales and profits.

Q & A

  • What is the main topic of the video?

    -The main topic of the video is about making money by selling AI art and digital products, specifically focusing on how to create a Gen Z poster business using print-on-demand services.

  • Who is Frankie Shaw mentioned in the video?

    -Frankie Shaw is an individual whose advice on making money through online businesses, such as selling digital art, has proven to be successful for the video creator.

  • What is the recommended budget for ads to achieve sales of 750 to 1200 dollars per day?

    -The recommended budget for ads to achieve this sales range is 300 to 400 dollars.

  • What is the significance of Etsy in this business model?

    -Etsy is significant in this business model as it serves as a source for high-quality digital art that can be sold on a print-on-demand service. The video creator uses Etsy to find best-selling art to replicate in their own store.

  • Why is it important to check the product description on Etsy before purchasing for resale?

    -It is important to check the product description on Etsy before purchasing for resale to ensure that there are no restrictions on the use of the art. Some products may be for personal use only and reselling them could lead to legal issues.

  • What is the role of print-on-demand services like Printify in this business model?

    -Print-on-demand services like Printify play a crucial role by handling the production and shipping of the physical products. This allows the business owner to focus on marketing and sales without dealing with inventory or shipping logistics.

  • How does the video creator determine if a product is in demand on Etsy?

    -The video creator determines if a product is in demand by looking at the number of sales and the recent activity on the product listing. They also use a trick where adding a product to the cart and checking the sale countdown can indicate recent sales.

  • What is the strategy for pricing the products on the creator's own store?

    -The strategy for pricing the products involves ensuring a profit margin by pricing the products higher than the cost. The video creator suggests pricing a poster that costs 4.66 dollars to produce at around thirty dollars to maintain profitability.

  • Which platforms are recommended for advertising the products?

    -The video creator recommends using Facebook and Pinterest for advertising the products. They share their personal preference for Pinterest due to their own experience and success with the platform.

  • How does the video creator suggest unlocking the 'conversions' campaign on Pinterest if it's not available?

    -The video creator suggests installing the Pinterest tag on the Shopify website, creating a new product for zero dollars, and buying that product multiple times from the own store to trigger the Pinterest conversion tag. This process should unlock the 'conversions' campaign for the advertiser.

  • What demographic and targeting strategies are suggested for the Pinterest ads?

    -The video creator suggests targeting a broad audience initially and then refining based on interests such as 'Art'. They also recommend focusing on the 18 to 35 age group, targeting all genders, and selecting major English-speaking countries for location. For devices, they suggest focusing on mobile app and iPhones/iPads.



πŸ’° Making Money with AI Art Sales

The speaker discusses a strategy for making a significant amount of money by selling AI-generated art. They mention taking advice from Frankie Shaw, who suggested buying high-quality digital art from Etsy and selling it through print-on-demand services to start a Gen Z poster business. The speaker emphasizes the importance of calculating potential profits and highlights the effectiveness of using social media platforms like Instagram and Pinterest for advertising. They also share a trick for identifying best-selling items on Etsy by searching for 'best' instead of 'star' sellers.


πŸ›οΈ Handling Etsy Purchase Issues and Printify Setup

The speaker narrates their experience with purchasing digital art from Etsy for resale, encountering a problem where the seller did not send the digital file as expected. They adapt by using a hypothetical image from a different source to illustrate the process. The focus then shifts to setting up the art on Printify, choosing a canvas or poster format, and pricing the product for profit. The speaker also discusses the importance of connecting the Printify product to a Shopify store and the potential of using Pinterest ads to drive sales.


🎨 Optimizing Pinterest Ads for Art Sales

The speaker provides a detailed walkthrough on setting up a Pinterest ad campaign to sell the poster product. They explain the importance of selecting the right interests, such as 'Art', and demographic targeting, including age range and gender. The speaker also advises on choosing the right countries for shipping and focusing on mobile app and iPhone traffic. They share tips on how to unlock the 'conversions' campaign on Pinterest by making dummy purchases on the Shopify store and stress the importance of starting the ad campaign on a specific date to avoid immediate budget spendout.


πŸš€ Reflecting on the AI Art Sales Strategy

In the conclusion, the speaker recaps the process of buying digital art, setting up the product on Printify, and driving sales through Pinterest ads. They emphasize the potential of making a substantial income with this strategy, as suggested by Frankie Shaw. The speaker acknowledges the need for high-quality art to ensure sales and profitability. They also express gratitude to Frankie Shaw for the successful business advice and encourage viewers to use the affiliate link for Printify in the video description to support the channel.



πŸ’‘AI Art

AI Art refers to artwork that is created with the assistance of artificial intelligence. In the context of the video, AI Art is the product being sold, which the creator believes has the potential to generate significant income. The video suggests that digital AI Art can be a lucrative niche for online sales, particularly when utilized in print-on-demand services.

πŸ’‘Frankie Shaw

Frankie Shaw appears to be an individual whose advice on making money is highly regarded by the speaker. The speaker emphasizes that following Frankie Shaw's advice has consistently led to financial success. In the video, the speaker is applying advice from Frankie Shaw about selling digital art to generate income.


Etsy is an e-commerce website focused on handmade or vintage items and craft supplies. In the video, Etsy is used as a marketplace to source high-quality digital art for the purpose of reselling it through print-on-demand services. The speaker discusses using Etsy to find best-selling digital art to capitalize on existing demand.


Print-on-demand is a service that allows for products to be printed as orders come in, eliminating the need for upfront inventory. In the video, the concept is central to the business model being proposed, where digital art is printed onto physical items like posters or canvases only when a customer orders them. This reduces the financial risk and complexity of the business.

πŸ’‘Gen Z

Gen Z refers to the demographic born from the mid-to-late 1990s to the early 2010s. In the video, Gen Z is identified as the target market for the poster business being discussed. The speaker believes that these consumers are likely to make impulse purchases, making them an ideal audience for the digital art products being sold.

πŸ’‘Impulse Buys

Impulse buys are purchases made without prior planning or consideration. The video suggests that the digital art products are intended to be impulse buys for the Gen Z audience, emphasizing the importance of visual appeal in driving sales rather than detailed product descriptions or extensive marketing.

πŸ’‘Facebook Ads and Instagram Ads

Facebook Ads and Instagram Ads are paid advertising services offered by Facebook and Instagram that allow businesses to promote their products or services. In the video, these platforms are suggested as channels for driving traffic to the Shopify store where the digital art products are being sold. The speaker mentions a preference for Pinterest over Facebook, but the concept is similar across platforms.


Pinterest is a visual discovery engine where users can find, save, and share images, videos, and other multimedia content known as 'Pins'. In the video, Pinterest is chosen over Facebook for advertising due to the speaker's personal experience and success with the platform. Pinterest's advertising service is seen as an effective way to reach a target audience interested in art and design.


Shopify is an e-commerce platform that allows users to set up online stores to sell products and services. In the video, Shopify is the platform where the print-on-demand products will be hosted, and it is connected to Printify for the fulfillment of orders. The speaker emphasizes the need to have a Shopify store to take advantage of traffic from outside sources like Pinterest.


SEO stands for Search Engine Optimization, which is the practice of improving a website's visibility in organic, non-paid search engine results. In the video, SEO is mentioned briefly in relation to naming products on the Shopify store. The implication is that choosing the right product titles can help improve the store's visibility on search engines and attract more customers.


In digital marketing, a conversion occurs when a user completes a desired action, such as making a purchase or signing up for a newsletter. The video discusses setting up campaigns optimized for conversions, which means the goal is to drive sales rather than just increase awareness or engagement. The speaker emphasizes the importance of having a conversion tracking pixel installed on the Shopify store to unlock this optimization on Pinterest.


The video outlines a method to make at least $105 per day by selling AI art.

Frankie Shaw's advice has been profitable every time it's followed.

High-quality digital art can be purchased from Etsy and sold through print-on-demand services.

The business model involves running ads with a budget of $300 to $400 for potential sales of $750 to $1200 per day.

The video provides a step-by-step guide on how to set up this business, including selecting the best-selling digital art.

A trick for finding best-selling items on Etsy is by combining the 'star seller' filter with the word 'best'.

It's important to ensure the digital art can be used for commercial purposes before purchasing for resale.

The video demonstrates the process of setting up a product on Printify and integrating it with a Shopify store.

Pinterest is recommended as an advertising platform for this business model, targeting 18 to 35-year-olds with mobile-only ads.

The video provides tips on how to unlock the 'conversions' campaign on Pinterest for better ad performance.

The art selected should appeal to Gen Z, as they are the target market for impulse buys.

The video emphasizes the importance of high-quality art for successful sales.

Frankie Shaw's advice is reinforced as a reliable source of profitable business strategies.

The video concludes by summarizing the process of buying digital art, setting up a print-on-demand service, and running targeted ads.

An affiliate link to Printify is provided for those interested in using the service.

The video serves as a practical guide for individuals looking to start an online business selling digital art.