MidJourney Logo Design for Websites using AI Art

Codex Community
14 Feb 202313:55

TLDRThis video tutorial showcases how to create AI-generated logos for websites using Midjourney.com. The host demonstrates the process of signing up for a free trial, exploring the community feed for inspiration, and using the AI to create various logo designs. They refine prompts to generate logos tailored to a fitness website, focusing on a female audience with a minimalist and blue color scheme. The video also covers using the 'remix' feature for variations and suggests editing the final design in Photoshop for a transparent background. The result is a quick and efficient way to create unique logos, even for non-designers.


  • 🚀 AI art can be used to create various types of logos, including business, website, and icon logos.
  • 📺 The video demonstrates how to use mid-journey AI art to create logos, similar to previous web design demonstrations.
  • 🔍 Midjourney.com offers a platform to sign up and test AI art creation with a free trial.
  • 🗣️ Joining the creator's Discord channel provides immediate prompts for AI to generate stunning artwork and logos.
  • 👀 The Community Feed on Midjourney showcases logos and AI art created by others, offering inspiration for design prompts.
  • 🎨 The process of creating a logo traditionally can take several hours for a designer, and even longer for non-designers.
  • 💡 Starting with a simple prompt on Discord, the AI can generate logo ideas without much context initially.
  • 🔄 Refining the prompt with more specific details like color, audience, and style can improve the quality of AI-generated logos.
  • 👍 Using successful elements from previous designs, such as the thunderbolt from Vault Studios, can enhance the logo creation process.
  • 🖼️ The AI-generated logos are in SVG format, making them scalable and easy to integrate into websites.
  • 🛠️ Tools like Photoshop can be used to add a transparent background layer to the logos for better integration.
  • 🔄 The 'remix' feature in Midjourney allows for variations and adjustments to the logo design by changing the prompt and stylization values.

Q & A

  • What is the purpose of the video?

    -The purpose of the video is to demonstrate how to use AI art from midjourney.com to create logos for websites, including different variations and incorporating inspiration from other brands.

  • What is midjourney.com and how does it relate to the video?

    -Midjourney.com is a platform that utilizes AI to assist in creating artwork and logos. The video uses this platform to showcase the process of generating AI-generated logos.

  • How does one start using midjourney.com for logo creation?

    -One can start by signing up on midjourney.com for a free trial to test out the service. Additionally, joining the Discord channel mentioned in the video can provide immediate prompts for AI to create artwork and logos.

  • What is the Community Feed on midjourney.com and how can it be useful for logo design?

    -The Community Feed is a feature on midjourney.com where users can view logos and AI art created by others. It serves as a source of inspiration for designing prompts for one's own logo creation.

  • What is the traditional process for a graphic designer to create a logo and how does midjourney.com aim to simplify this?

    -Traditionally, a graphic designer may spend between four to eight hours creating a logo, and for non-designers, it could take even longer with no guarantee of a good result. Midjourney.com simplifies this by using AI to generate logo ideas quickly.

  • How does the video demonstrate the process of creating a fitness-related logo?

    -The video demonstrates the process by starting with a simple prompt in Discord, refining the prompt based on the initial results, and then using more specific instructions to generate a logo that fits the fitness theme and aesthetic.

  • What is the significance of the 'remix' feature in midjourney.com?

    -The 'remix' feature allows users to create variations of a generated design and modify the prompt slightly to explore different design options, which can be useful for iterating on a logo concept.

  • How can one use an existing image or logo as part of the prompt in midjourney.com?

    -One can use an existing image or logo by incorporating its description or even using the URL of the image in the prompt to guide the AI towards creating a similar or inspired design.

  • What steps are taken to finalize a logo once it's generated using midjourney.com?

    -After generating a logo, one can select options to upscale or create variations of the design. Then, the logo can be imported into a website or editing software like Photoshop to add a transparent background or further customize it.

  • How does the video suggest using the generated logos for a website?

    -The video suggests uploading the generated logo as an SVG file into a website editor, adjusting its size and position, and matching the website's header color to the logo for a cohesive design.

  • What are some of the challenges faced when using AI-generated logos and how can they be addressed?

    -Challenges may include over-designed logos that don't look good from a distance or logos that are not minimalist enough. These can be addressed by refining the prompt, adjusting the stylization level, and using tools like Adobe Illustrator for final touches.



🎨 Creating AI-Generated Logos

The video script introduces the process of creating logos using AI art, specifically with midjourney.com. The speaker guides viewers on how to sign up for a free trial and utilize the platform to generate various logo designs. They discuss the ability to draw inspiration from existing logos and brands to create unique designs. The speaker also mentions using Discord to streamline the AI art creation process and highlights the community feed as a source of inspiration. The video aims to demonstrate the ease and efficiency of designing logos with AI, contrasting it with traditional graphic design methods that can be time-consuming and require specific skills.


🖌️ Refining AI Logo Design with Prompts

This paragraph delves into the iterative process of refining AI-generated logos by adjusting the prompts given to the AI. The speaker begins with a simple prompt for a fitness logo and receives masculine and generic results. They then refine the prompt to target a female audience with a preference for minimalist and blue designs, leading to more yoga-oriented logos. The process continues with even more specific prompts, including a female in a yoga pose and the addition of thunderbolt elements. The speaker experiments with different variations and discusses the importance of being precise with the AI prompts to achieve the desired logo design.


🔄 Exploring Variations and Remixing Logos

The speaker discusses the use of mid-journey's features like upscale and remix to create variations of the AI-generated logos. They select a logo design that combines masculine and minimalist aesthetics and use the remix feature to adjust the prompt and stylization value, resulting in simplified and more vector-like logo versions. The speaker also explores the use of the remix tool to customize the logo further, aiming for a minimalist and vector art style. They incorporate elements from existing logos, such as the Adidas logo, to inspire new designs and experiment with stylization levels to achieve the desired simplicity and visual appeal.

🌐 Implementing AI-Designed Logos into Websites

In the final paragraph, the speaker demonstrates how to implement the newly created AI-generated logos into a website using editor X. They show the process of uploading the SVG logo and adjusting it to fit the website's header, discussing the importance of matching the logo's background with the website's design for a cohesive look. The speaker also touches on the potential need for further customization in Photoshop for a transparent background or to align the logo with other design elements. They conclude by suggesting that the same principles used for creating logos can be applied to designing icons and hint at covering this in a future video.



💡AI Art

AI Art refers to the process of creating visual art using artificial intelligence. In the context of the video, AI art is utilized to generate logos and icons for websites. The script mentions that AI can produce various types of logos, indicating the versatility of AI in the design process.


Midjourney is the name of the platform being discussed in the video. It is an AI-driven tool that assists in creating logos and other artwork. The video demonstrates how to use midjourney.com to sign up and start testing the AI art capabilities with a free trial, highlighting its ease of use and community features.


Discord is a communication platform that the video mentions as a way to streamline the process of creating AI artwork. The script describes a specific Discord channel called 'mid-journey' that allows users to immediately prompt the AI to generate stunning artwork and logos.

💡Community Feed

The Community Feed on midjourney is a feature that showcases logos and artwork created by other users. It serves as a source of inspiration for designing prompts and creating new logo concepts, as mentioned in the script where the presenter reviews the feed for ideas.


Prompts in the context of AI art are the instructions or descriptions given to the AI to guide the creation of specific artwork. The video script details how the presenter uses prompts to guide the AI in generating logos, such as 'Fitness logo blue minimalist, simple female audience and exercise'.

💡Logo Design

Logo Design is the process of creating a visual symbol or icon that represents a brand or company. The video focuses on using AI to facilitate this process, showing how AI can quickly generate logo concepts that would traditionally take a graphic designer several hours to create.

💡Editor X

Editor X is a tool mentioned in the script used for editing and customizing website templates. The presenter uses Editor X to create a fitness website and change its logo, demonstrating the ease with which non-designers can now edit and customize their online presence.


In the video, 'remix' refers to a feature within the midjourney platform that allows users to create variations of their AI-generated artwork by altering the prompt and other settings. The script illustrates how remix can be used to refine and evolve logo designs.


Upscaled in the context of the video means to increase the resolution or detail of an AI-generated image. The presenter selects an upscaled version of a logo (U2) to improve its quality for use on a website.

💡SVG Logos

SVG stands for Scalable Vector Graphics, a format for logos that maintains quality at any size without losing sharpness. The script mentions that the logos generated by midjourney are SVGs, making them ideal for web use.


Stylization refers to the distinctive visual style or design elements applied to artwork. In the video, stylization is adjusted using the 'S value' in the remix feature to control the level of detail and style in the AI-generated logos.


AI art can produce business logos, website logos, old types of logos, and even icons.

The video will show how to create logos using mid-journey with AI art.

Midjourney.com offers a free trial to test AI art creation.

Discord channel 'mid-journey' allows immediate AI artwork and logo creation.

Community Feed on Midjourney provides inspiration for logo design prompts.

Designing a logo traditionally can take between four to eight hours.

Using AI can simplify the logo creation process for non-designers.

The first attempt at creating a fitness logo resulted in masculine designs.

Refining the prompt with 'blue minimalist, simple female audience' improved logo results.

Adding specificity like 'female stretching in yoga pose' further refined the logo design.

Using the word 'Thunderbolt' in the prompt influenced the logo design.

The remix tool in Midjourney allows for variations and changes in the prompt.

Upscaling and variations can be done to finalize the logo design.

Importing the AI-created logo into a website is straightforward.

Photoshop can be used to apply a transparent background to the logo.

The process of creating a logo with AI is much faster than traditional methods.

The video demonstrates creating a logo for a fitness website using AI.

Using the remix tool with different stylizations can yield various logo designs.

Incorporating existing brand elements like the Adidas logo can influence AI-generated designs.

Reducing stylization can lead to more minimalist and potentially better logo designs.

The final logo can be customized further in design software like Adobe Illustrator.

The video concludes with two examples of quickly created logos using AI.