How to create STUNNING web pages in minutes - Adobe Express Tutorial

Andy Todd
17 Dec 202246:14

TLDRIn this tutorial, Andy from Two Minute Tech guides viewers on creating stunning web pages using Adobe Express. He shares his expertise with Adobe Express, formerly known as Adobe Spark, which he has been teaching since 2016. Andy demonstrates how to use the web page tool for quick content creation, suitable for newsletters, portfolios, or city guides. The tool's drag-and-drop interface allows for embedding images, YouTube videos, and links, ensuring content is optimized for both desktop and mobile viewing. The video showcases creating a city guide with a high-resolution background image, text, hyperlinks, a full-width image, an image grid, and a glideshow element. Andy emphasizes the importance of the focal point feature for mobile viewers and provides a step-by-step guide on adding content, choosing themes, and customizing the page. He also covers sharing, updating, and unpublishing the web page, highlighting the ease with which users can make changes and ensure viewers always have access to the latest version. The tutorial is designed for those using the free version of Adobe Express and is aimed at staff, students, and anyone looking to create visually appealing web content efficiently.


  • 🌐 **Adobe Express Web Page Tool**: A drag-and-drop tool for creating web pages, useful for staff, students, and anyone looking to share visually appealing content quickly.
  • 🔄 **Content Creation**: The tool allows for embedding images, YouTube videos, links, and buttons, making it versatile for various types of web content.
  • 📱 **Responsive Design**: Web pages created are optimized for viewing on both desktop and mobile devices, ensuring accessibility across different platforms.
  • ⏱️ **Quick Setup**: A single-page, scrollable web page can be created in minutes with prepared text and images.
  • 📚 **Free to Use**: The tutorial demonstrates using the free version of Adobe Express, making it accessible to everyone.
  • 🎨 **Themes and Customization**: Users can choose from various themes and customize their web pages further with the Pro version for more control over styling.
  • 🌟 **Focal Point Feature**: Important for mobile viewers, the focal point ensures the main subject of an image is visible, even in portrait mode.
  • 🔗 **Hyperlinking**: Text can be easily turned into hyperlinks, directing users to external web pages when clicked.
  • 🖼️ **Image Grids and Galleries**: The tool enables the creation of image grids and galleries, with options to adjust image sizes and add captions.
  • 📈 **Google Analytics Integration**: An option to set up Google tracking allows users to monitor how their content is being consumed.
  • 🔄 **Update and Re-Publish**: The ability to make changes to the web page without affecting its URL ensures that viewers always have access to the latest version.

Q & A

  • What is the name of the tool that Andy is teaching to use for creating web pages in the tutorial?

    -Andy is teaching to use Adobe Express's web page tool for creating web pages.

  • Since when has Andy been teaching Adobe Express?

    -Andy has been teaching Adobe Express since 2016 when it began as Adobe Spark.

  • What are some of the uses for the web page tool in Adobe Express?

    -The web page tool can be used to create basic newsletters, portfolios, or even a fun city guide.

  • What kind of content can be embedded in a web page created with Adobe Express?

    -You can embed images, YouTube videos, links, and buttons in a web page created with Adobe Express.

  • How does the web page tool in Adobe Express optimize content for different devices?

    -The web page tool is fully optimized for both desktop and mobile devices, ensuring that the content is displayed well regardless of how the viewer accesses it.

  • What is the benefit of using the 'Photo Grid' feature in Adobe Express?

    -The 'Photo Grid' feature allows users to quickly create a grid of images that can pop up in full screen when clicked, which would take much longer to construct in other platforms like Wordpress.

  • How can you add a hyperlink to text in Adobe Express?

    -You can add a hyperlink to text by selecting the text, clicking on the hyperlink option in the formatting toolbar, and pasting the desired link into the provided field.

  • What is the importance of the 'Focal Point' option when adding images in Adobe Express?

    -The 'Focal Point' option is crucial for ensuring that the main object within the image is prominently displayed, especially when viewing on mobile devices in portrait mode.

  • How can you change the alignment of a button in Adobe Express?

    -You can change the alignment of a button by selecting the alignment option (left, center, or right) when editing the button properties.

  • What is the process to embed a YouTube video in a web page created with Adobe Express?

    -To embed a YouTube video, you go to the 'Video' option, paste the URL of the public and live YouTube video into the provided field, and save it.

  • How can you update the content of a published web page in Adobe Express without changing its link?

    -You can update the content by editing the page, making the desired changes, and then using the 'Publish and Share Link' option to update the existing link.

  • What should you do if you want to unpublish a web page created with Adobe Express?

    -To unpublish a web page, go to the Adobe Express projects area, click on the three dots next to the project, choose 'Unpublish', and confirm the action.



😀 Introduction to Adobe Express Web Page Tool

Andy, from Two Minute Tech, introduces the audience to Adobe Express's web page tool, which he has been teaching since its inception as Adobe Spark in 2016. He highlights its popularity among university staff and students, and its utility for quickly creating visually appealing, shareable content. The web page tool is lauded for its ease of use, drag-and-drop functionality, and the ability to embed various media types. The tutorial aims to guide viewers in recreating a city guide web page, showcasing the tool's capabilities and teaching how to share and update the final product.


📸 Customizing Background Imagery and Text Placement

The video script details the process of adding and customizing background images and text for a web page. It explains the options available for image placement, such as photo, short cover, and split layout, and the importance of the focal point feature for ensuring the main subject of an image is visible on mobile devices. The paragraph also covers the process of replacing images, repositioning text, and using the undo function to revert changes.


📝 Adding and Formatting Text Content

The paragraph outlines the process of adding text to a web page, including copying and pasting text from another source, applying different heading styles, and formatting options such as alignment and hyperlinking. It also emphasizes the use of the preview mode to see how the content will appear to end-users and the ability to edit and test hyperlinks and buttons within the page.


🖼️ Incorporating Images and Design Elements

The script describes how to add images to a web page, with options to display them as inline, full-screen, window, or full-width images. It also discusses the significance of the focal point for image visibility on different devices and the ability to add captions to images. Furthermore, it covers the process of adding a button, which can lead to an external web page, and the use of the photo grid feature for displaying multiple images.


🔄 Adjusting Photo Grids and Adding Interactive Elements

This section of the script focuses on managing a photo grid, allowing users to adjust the size of images, delete or replace them, and rearrange their order. It also explains how to add alternative text for accessibility and search engine optimization. The paragraph further details the addition of a glideshow element, which can incorporate text and images for a dynamic presentation.


🎬 Embedding Videos and Interactive Content

The paragraph explains how to embed videos from platforms like YouTube into the web page. It covers the requirement for videos to be public and live, and what happens if a video is removed or made private. The script also illustrates how to add text boxes, create numbered lists, and insert additional content like a map or a split layout with an image and text.


🔗 Creating Email Links and Centralizing Content

The video script describes the process of creating email links using the 'mailto' function and centralizing text for aesthetic purposes. It also discusses the importance of checking the focal point for portrait images to ensure the main content is visible on mobile devices. The paragraph concludes with a demonstration of how to preview the entire web page to ensure all elements are aligned and functioning correctly.


🌐 Applying Themes and Customizing the Web Page

The paragraph explains how to apply different themes to the web page and customize its appearance using Adobe Express's branding feature, which is available to pro users. It also covers setting up Google tracking, presenting the web page as a live presentation, and sharing options, including printing, saving as a PDF, and inviting others to edit.


📤 Publishing and Updating the Web Page

The final paragraph details the process of publishing and sharing the web page, creating a unique link for others to view, and how to update the content without changing the link. It also explains how to unpublish the page if it is no longer needed, and the option to republish it under the same link for continued access.


📚 Conclusion and Further Learning

The script concludes with an invitation for viewers to like the video, subscribe to the channel, and explore additional resources for learning Adobe Express. It promotes a playlist for further learning and a video on customizing web pages using custom themes, encouraging viewers to continue their education on the platform.



💡Adobe Express

Adobe Express is a suite of web and mobile design tools by Adobe Inc., which allows users to create web pages, videos, and social media graphics easily. In the context of the video, Adobe Express is used to demonstrate how to create visually appealing web pages quickly. The script mentions its evolution from Adobe Spark and highlights its drag-and-drop features, which are integral to the web page creation process shown in the tutorial.

💡Web Page Tool

The 'Web Page Tool' refers to a specific feature within Adobe Express that enables users to design and publish web pages. The script emphasizes its ease of use and versatility, mentioning that it can be used to create newsletters, portfolios, or city guides like the one featured in the tutorial. The tool allows for the embedding of various media types and is optimized for viewing on both desktop and mobile devices.

💡Drag and Drop

The term 'drag and drop' describes a user interface technique where users can move items by clicking, holding, dragging, and then releasing them in a new location. In the video script, this concept is used to explain the simplicity of Adobe Express's web page creation process, allowing users to easily arrange elements such as images, text, and buttons on their web pages.


Optimization in the context of web design refers to the process of ensuring that web pages perform well on a variety of devices and screen sizes. The script mentions that the web page tool in Adobe Express is fully optimized for different viewing methods, meaning that the pages created will display effectively whether viewed on a desktop computer or a mobile device.

💡City Guide

A 'City Guide' is a type of content that provides information about a particular city, often including details about attractions, dining, and other activities. In the script, the creator uses Adobe Express to make a city guide for New York City, which serves as an example project throughout the tutorial. This showcases how Adobe Express can be used to create engaging and informative content.


To 'embed' refers to the process of incorporating one digital object, such as an image, video, or link, into another. The video tutorial explains how to embed various types of content, including images, YouTube videos, and links, into a web page using Adobe Express. This feature enriches the web page by adding different forms of media.


A 'hyperlink' is a clickable link in digital content that directs users to another webpage or digital resource. The script describes how to create hyperlinks within text using Adobe Express, which allows web page creators to direct viewers to external web pages, enhancing the interactivity and usefulness of the web content.

💡Image Grid

An 'Image Grid' is a layout feature that arranges multiple images in a grid format, often used in web design to display a gallery of images. The video script explains how to set up an image grid in Adobe Express, allowing users to populate it with multiple images that can be clicked to enlarge, providing a visually appealing way to showcase a collection of photos.


A 'Glideshow' is a feature that allows images to be displayed in a sequential manner, often with transitions that make the images flow from one to the next. In the context of the video, the creator uses the glideshow element in Adobe Express to create a smooth transition between images, providing a dynamic way to present a series of photos on a web page.

💡Focal Point

The 'Focal Point' is a term used in photography and design to describe the central point of interest in an image. The script explains the importance of setting the focal point in images when creating web pages in Adobe Express, especially for mobile viewers who will view the page in portrait mode. Correctly positioning the focal point ensures that the main subject of the image is visible and engaging to the viewer.

💡Preview Mode

In web design and editing tools like Adobe Express, 'Preview Mode' allows users to see how their content will appear to the end-user. The script mentions using preview mode to check the web page's layout, the functionality of hyperlinks and buttons, and the display of embedded media, ensuring that the final product will look and work as intended for viewers.


Adobe Express is a powerful tool for creating web pages, portfolios, and newsletters quickly and easily.

The web page tool uses a drag-and-drop interface similar to other Adobe Express applications.

You can embed images, YouTube videos, links, and buttons into your web pages.

The web page tool is fully optimized for both desktop and mobile devices.

Creating a single page scrollable web page can be done in seconds with Adobe Express.

The free version of Adobe Express is sufficient for creating and sharing web pages.

The tutorial demonstrates creating a city guide web page with various elements like text, images, and videos.

The importance of setting a focal point for images to ensure they display correctly on mobile devices is emphasized.

Text elements can be formatted with heading styles that change based on the applied theme.

Hyperlinks can be added to text for directing users to external web pages.

Photo Grid and Glideshow elements are useful for displaying multiple images in a visually appealing way.

Alternative text for images is crucial for accessibility and SEO purposes.

Once published, web pages can be shared via a unique link, and changes can be made without affecting the link.

The web page tool allows for easy updates and unpublishing of content when necessary.

Adobe Express offers a range of themes that can be applied to customize the look of your web page.

Pro users have the option to further customize their web pages with branding and additional styling features.

The tutorial provides a step-by-step guide on how to build a web page from start to finish using Adobe Express.